Ahoy hoy,
Thanks for stoping by.
Professionally, I have led creative initiatives as the Creative Services Manager at Children's Hospital Colorado Foundation for the past better part of a decade, successfully raising awareness and supporting fundraising efforts through compelling visual storytelling. Helping us achieve our highest fundraising goals ever. My role demands a meticulous approach to brand representation, collaboration with diverse stakeholders, and strategic alignment with organizational missions. These experiences have honed my ability to create and manage design strategies that resonate with audiences and drive impactful results.
During my tenure as a User Experience Developer at Sports Authority, I developed deeply interactive on-site experiences and implemented usability enhancements, leveraging user-centered design techniques. My work extended to eCommerce web development, where I played a key role in coding and updating content for a multi-million-dollar e-commerce site. This experience has equipped me with a keen understanding of user engagement, conversion strategies, and the technical aspects of website development.
My commitment to professional growth is underscored by my ongoing pursuit of the Google UX Design Professional Certificate on Coursera, ensuring that my skills are aligned with the latest industry standards. I am and always will be a lifelong learner.
What sets me apart is my ability to bridge the gap between users, developers, stakeholders, and designers, creating a collaborative environment that fosters innovation and success. My T-shaped skillset, combining a passion for art and technology, positions me as a versatile candidate ready to contribute to any creative endeavors. Skills
Experience
Creative Services Manager @ Children’s Hospital Colorado Foundation
2017 - Present
- Managed, executed and communicated the visual story telling for the 80M yearly revenue generating Foundation, to raise awareness of the mission and support fundraising for Children’s Hospital Colorado
- Ensure the brand is protected and represented correctly though all channels and promotes brand-raising
- Align our brand with Children’s Hospital Colorado to create an collaborative look and feel between both originations
- Worked with digital partners to define, design, implement and refi ned new award winning website, SupportChildrensColorado.org
User Experience Developer @ Sports Authority
2013 - 2016
- Designs, develops, tests, and refines deeply interactive and innovative on-site experiences, usability enhancements, special projects, based on needs as outlined by business partners
- Utilizes user-centered design techniques to combine the art and science of customer interactions with websites or digital media to optimize the user experience
- Ensures the usability of website features and aligns with higher-level user experience, marketing, and merchandising strategies, as well as applicable style guides to drive engagement, conversion, and sales
- Leverages usability studies, A/B testing, and site analytics
Web Designer / SEO Specialists @ Law Father
2012 - 2013
- Head Web Designer for highly enriched and specialized websites
- Coded websites to work in WordPress and HTML
- Utilized best practices for SEO, UX and lead generation Acted as on site
- Google AdWords Certified pay-per-click advisor
PrincipalHobo Designer, LLC
2010- Present
- Helped clients with their creative, marketing, and online needs ranging from logos, branding to website design and development
- Mentored and educated clients though entire process to ensure they were empowered for success
- Worked with startups to develop vision and platform for products
Lead DesignerU Creative Group
2007- 2010
- Developed, designed and implemented complex marketing and branding concepts with teams and individually
- Provided clients with double digits returns on marketing efforts
- Designed and coded for a wide spectrum of clients over multiple mediums, online and offline collateral
- Managed a team of freelance developers, designers and copywriters staff to ensure they were meeting deadlines and art direction
Education
Bachelors of Arts, Graphic Design Collins College
2005 - 2006
3.55 GPA
Associate of Arts, Visual Communication Collins College
2003 - 2005
3.78 GPA
Testimonials
John LeCrone really stepped up to hold space for the UX Dev team. The entire group was able to work efficiently in the agile process thanks to his diligence in ensuring all the key structures were provided for managing programs and coordinating with other teams. Great work!
Matthew Gardner - Industry Executive Advisor at SAP (Director of UX at Sports Authority)
John LeCrone deserves accolades for developing and coding the amazing 2016 Spring Running page in one day that has driven $132,020.72 in net demand (so far); which happens to be one of the most successful campaigns Sports Authority has ran to date! For comparison, this spring running campaign has made 116.37% more money than last year!
Stephanie Stone - Vice President of Ecommerce + Digital Marketing (Senior Site Merchandiser)
Time and time again John has proven himself to be one of the most valuable employees. Not only is he able to manage his own workloads, but take on others people work, help trains guys on the team, and overall just connects us all to the outside world. Without him here there would be no User Experience team. Thank you John for you diligence and attention to detail!
Luke Vadaszy - Sr. Web Development Consultant (UX Developer)