UX/UI • Designer • Developer

A LITTLE ABOUT MYSELF

I’m John LeCrone, a full-stack designer residing in Arvada. Which technically is Denver give or take a few miles. I have grown up with a passion and interest in user-centered design, technology and human interactions. Throughout my career I’ve been given many opportunities; from developing small businesses to get noticed, establishing and innovating essence brands, to playing a key role in a 200M+ ecommerce website. I’ve helped organizations spread their messages and helped people’s lives, while helping national companies grow and expand. All this while upholding their core values. I strive for a collaborative work environment, where each contributor is respected, there is easy understanding, and most of all, people enjoying each other and laughing.

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JOHN LECRONE
UX/UI   •   DESIGNER   •   DEVELOPER   •   CREATIVE

A little history about me, I love design. You could say it was a cliché, but I first got inspired in high school by my freethinking, sky is the limit art teacher. I found myself looking forward to fourth period class. I knew I wanted to do art for a living and wanted to apply that to people’s daily lives. Graphic Design seemed like a perfect avenue for this endeavor. I pursued this in college and found I enjoyed this even more than I imagined. The techno-nerd, mixed with art and a side of marketing, was the perfect dish for me. As my career progressed I started coding as well. Taking projects from starting to finished. In recent years, I've pursuing the research and testing avenue, fine crafting experiences.

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I AM GOOD AT

80
UX/UI DESIGN

Wireframe, User Flow, Conceptual, Personas, A/B and MVT Testing, User Analysts, User-centered Design

92
Adobe CS

Photoshop, Illustrator, FireWorks, InDesign, DreamWeaver

80
HTML5 / CSS3

Markup language and styling for web content pieces

87
Art Direction

Research, Collaborate, Plan, Execute

65
JavaScript / jQuery / AngularJS

Dynamic Web Languages

73
agile methodology

Incremental, Iterative Work Cadences

MY RESUME

Over my career I've gotten to work in many aspects of field. From brand development, printed material, ad campaigns, web development, user research. You named, there's a good chance I've gotten to contribute to it.

work experience

my professional background

2016
2015
Sports Authority
Colorado
User Experience Lead Designer

Designs, develops, tests, and refines deeply interactive and innovative on-site experiences, usability enhancements, special projects, based on needs as outlined by business partners | Utilizes user-centered design techniques to combine the art and science of customer interactions with websites or digital media to optimize the user experience | Ensures the usability of website features and aligns with higher-level user experience, marketing, and merchandising strategies, as well as applicable style guides to drive engagement, conversion, and sales | Leverages usability studies, A/B testing, and site analytics to optimize experiences, determine returns on investment, and inform stakeholders of future opportunities

2015
2014
Sports Authority
Colorado
Web Developer

Coded HTML/CSS for landing pages within GSI Commerce and HTML for email campaigns, as well as scheduling and deploying email campaigns using eDialog PC7  | Updated content on $200M+ ecommerce site SportsAuthority.com | Developed company code standards and best practices

2014
2013
Sports Authority
Colorado
Digital Artist

Provided support to multiple digital channels for a wide range of projects | Worked quickly and accurately to meet required deadlines within corporate style guide to keep work cohesive | Successfully executed multiple rush projects to support hot markets

2013
2012
Law Father
Colorado
Head Web Designer / SEO

Head Web Designer for highly enriched and specialized websites | Coded websites to work in WordPress CMS and HTML | Utilized best practices for SEO, UX and lead generation | Acted as onsite pay-per-click advisor and was Google Adwords Certified

Present
2010
Contract Consultant
Colorado
Freelance

Helped clients with their marketing and online needs | Monitored clients through branding and development process | Worked with startups to develop vision and platform

2010
2007
U Creative Group
Colorado
LEAD DESIGNER

Developed, designed and implemented complex marketing and branding concepts with teams and individually | Designed and coded for a wide spectrum of clients over multiple mediums, online and offline collateral | Directed contract staff to ensure they were meeting deadlines and art direction

EDUCATION

MY ACADEMIC HISTORY

May
2006
April
2005
Collins College
3.55 GPA
Bachelor of Arts in Graphic Design

Rigorous, fast-paced program based on real world situations.

April
2005
October
2003
Collins College
3.78 GPA
Associate of Arts in Visual Communications

Collins College is a design school in Phoenix, Arizona, that offers real world training through hands-on classes.

Browse my creative work

Some of my favorite projects

Sports Authority Custom Category Page Wireframes
Woman’s Apparel Category Page
Mother’s Day Landing Page
True To Size Modules
Sports Authority Father’s Day Experience
Bike Service Plan Experience
Sports Authority Holiday Landing Page
Champion Brand Shop
Ukrainians of Colorado
Losianovich Law Branding
Boulder County Home and Garden Expo
Hercules Logo
Advance Speech Therapies Logo
The National Academy of Neuropsychology Logo
IMCA Data Collection Landing Page
IMCA PURL Campaign
TallGrass Web Design
Mountain High Yoghurt Ad Campaign
Tupper’s Team Ad Campaign
Mountain High Yoghurt Website
Advance Speech Therapies
Ventana Custom Ironworks
iMarket Logo
North Fork Ranch
LeCrone Golf Tournament
TallGrass Spa Billboard
Colorado State University Billboard
IMCA Ad Campaign

What people are saying

Kind words from clients and colleagues

CONTACT ME

GET IN TOUCH

Arvada, Colorado

+1 720 810 8994

john@johnlecrone.com